YOUR BRAND ISN’T BROKEN.

IT’S JUST FORGOTTEN HOW TO FLIRT.

You’ve been dressing a stranger. It’s time to get properly acquainted.

JOIN THE 2027 WAITLIST

WHEN WAS THE LAST TIME YOU HAD A PROPER CONVERSATION WITH YOUR BRAND?

Not a logo check. A real, soul-searching conversation.

You're maintaining your car more than your brand. Oil changes every 6 months, tyres rotated, MOT booked. But your brand? Radio silence.

Your brand is the most valuable asset you have. It's the thread connecting every department. Marketing can't market it. Sales can't sell it. Operations can't operationalise it. Not if they don't know what it actually is.

The average rebrand takes seven months and touches 215 assets because businesses wait until everything's broken. They're not maintaining. They're ignoring the thing that could be their most powerful competitive advantage.

ROOM202 IS WHERE YOU STOP IGNORING AND START ADORING.

I WANT A BRAND I ADORE

LET’S GET NAKED.

MOST BUSINESS’ GET THIS SPECTACULARLY WRONG.

Your BRAND is the naked business. The beliefs that wake you up at 3am. The values you won't compromise on. The personality that makes you you. It's the soul.

Your BRANDING is the clothes. Logo, colours, fonts, photography. The visual wrapper.

Most companies pick expensive outfits for someone they've never met. They dress the brand before they know the brand. Then wonder why everything feels restrictive.

You can't dress what you don't know. And babe, if you haven't spent time getting to know your brand - really know it - you're just guessing. And guessing is expensive.

YOU CAN’T SCALE WHAT YOU CAN’T DEFINE

You can't scale what you can't define.

Try scaling a brand you don't understand. Try training a team on values you've never articulated. Try maintaining consistency across multiple touchpoints when you've never established what that consistency looks like.

It's impossible.

60% of companies report that brand consistency alone adds 10-20% to their growth. Not new products. Not marketing campaigns. Just showing up consistently as themselves.

Your brand is your scaling blueprint. Without it, you're just getting busier, not bigger.

REAL AF: THE ONLY FILTER YOU NEED

We're not here for Instagram-perfect business facades. We're here for REAL AF.

REAL AF means the only filters you need are your values. Not someone else's brand guidelines. Not what you think you SHOULD be. Just the unfiltered, authentic version of your business that COMMANDS attention.

The REAL AF truth - people can smell fake from a mile away. And they're exhausted by it.

In a world drowning in curated content and performative branding, being real is your superpower. It's also the fastest way to build trust, loyalty, and the kind of reputation that makes scaling inevitable.

THE CreativSAS METHOD

THE CreativSAS METHOD

CREATIVITY + SELF AWARENESS + STRATEGY.
Because one without the others is just expensive guessing.

SELF AWARENESS
The Foundation

Strip back. Get naked. Who are you, really? Not who you think you could be. Not who your competitor is. You.

Belief is the bottom layer of your business cake. Without it, everything crumbles. 84% of B2B marketers say brand awareness is their main goal, but we're more interested in self-awareness. Know thyself, then dress accordingly.

CREATIVITY
The Spark

Once you know who you are, we find the brave, bold way to show it.

Not creativity for creativity's sake—strategic self-expression. The kind that makes your competitor's beige look beiger.

STRATEGY
The Blueprint

We take your naked brand and dress it properly.

Not in someone else's clothes. In the exact visual identity that makes people think "yes, that's exactly who they are."

AND THE ROI?

THE FOUR R’S (PLUS ONE)

  • Consistent, confident, authentic brands get taken seriously. No more explaining or apologising. Just recognition.

  • 79% of consumers are more loyal to brands with consistent communication. Retention isn't perfection—it's showing up as the same person every time. People trust consistency.

  • Your reputation is what people say when you're not in the room. A well-maintained brand doesn't just build reputation—it builds the reputation. The kind where you're not one option, you're the name that comes up first. The benchmark. The "oh, you need to speak to them" recommendation that happens without you trying. Think being the Beyoncé of your industry—not chasing attention, but so consistent people can't imagine the conversation without you.

  • 60% of companies report brand consistency alone adds 10-20% to growth. Not new products. Just showing up consistently. Imagine what you're leaving on the table.

  • We're building brands that could outlive you. Institutions, not just businesses.

ROOM 101
VS ROOM 202

ROOM101 is where forgotten, irrelevant things go to die. Brands that became beige background noise. Businesses that stopped maintaining and started fading.

ROOM202 is the polar opposite. Where brands come back to life. Where we recover the essence buried under "industry standards." Where we remember who you are and dress you accordingly.

BRAND REHAB, BUT MAKE IT FUN.

HERE’S WHAT HAPPENS INSIDE ROOM 202

A 12-month brand recovery programme for 22 business owners ready to stop dressing strangers and start showing up authentically.

Think of it as brand A&E. You're bringing your brand into the emergency suite, and we're doing full CPR. Checking the pulse. Getting the heartbeat racing again. Because right now? Your brand's vital signs are barely registering.

40% of acquired brands rebrand within their first year. We're not here for panic rebrands or surface-level facelifts. We're here for the deep work. The transformative kind.

  • The 12 pillars of brand recovery; from belief and values through to scalability and consistency. Roll-up-your-sleeves, get-uncomfortable, discover-who-you-actually-are work.

    Month 1 - Brand Belief and Strategy 

    Month 2 - Brand Values 

    Month 3 - Brand Personality 

    Month 4 - Brand Strategy 

    Month 5 - Brand Anchors 

    Month 6 - Brand Language

    Month 7- Brand Guidelines 

    Month 8 - Brand Fonts and Colours 

    Month 9 - Brand Logos

    Month 10 - Brand Photography  

    Month 11 - Brand Socials  

    Month 12 - Brand Scalability and Consistency 

    ​

  • Live coaching. Real-time challenges. Straight-talking advice that cuts through the noise.

  • Your tribe. The people who celebrate wins, troubleshoot challenges, and remind you why you started.

  • Transformation happens at the edges of your comfort zone.

ROOM202 - One Payment

 One off payment of £2424+VAT for the full 12 months. 

Pay in full options also include a free Morning Glory (worth £750) - a half day, in person strategy session.

SIGN UP NOW

ROOM202 - Monthly

 Recurring monthly payment of £202 + VAT for 12 months.

Your first payment will be taken now as a non-refundable deposit for your place. 11 further payments will be taken automatically

SIGN UP NOW

THE PENTHOUSE UPGRADE

WANT TO GO HIGHER? JOIN US ON THE TOP FLOOR.

PENTHOUSE includes everything in ROOM202, plus:

  • Your brand director on call. Voice notes, screenshots, panic spirals—one day every week.

  • Deep-dive strategy sessions. Positioning, growth, and the big questions that keep you up at night.

ROOM202 - THE PENTHOUSE
One Payment

 One off payment of £5064+VAT for the full 12 months. 

Pay in full options also include a free Morning Glory (worth £750) - a half day in person strategy session.

SIGN UP NOW

ROOM202 - THE PENTHOUSE
Monthly Payments

 Recurring monthly payment of £422 + VAT for 12 months.

Your first payment will be taken now as a non-refundable deposit for your place. 11 further payments will be taken automatically starting on 1st November.

SIGN UP NOW

WHAT ARE PEOPLE SAYING?

  • "What JoJo has created is so much more than brand awareness. Each month delivered a new topic that felt more like soul searching than anything else. Her ability to ask the questions to unlock the answers you didn't even know you needed is crazy. Room 202 was a journey of personal discovery, self belief and confidence. I've learnt to love the quirks that make my personality and show up true to myself instead of true to others across my business branding."

    Iona, Ivy Wood Accountancy

  • "I'm glad to officially be back in Room 202. Knowing I have the best mob boss/fairy godmother in my corner who tells me how it is, brutal thoroughly honest but with all the love and hugs as well. The work I'm doing has made a massive change in my business—I was randomly asked based on my language on LinkedIn to do a paid mini session in someone's membership. I want to keep moving forward, and I know I need to keep strengthening my brand, so that's why I'm staying another year."

    Alex, Digitastic

ROOM202 IS NOT FOR YOU IF

YOU AREN’T PREPARED TO GET UNCOMFORTABLE IN PURSUIT OF EXTRAORDINARY

YOU’RE HAPPY GUESSING AND WINGING YOUR BUSINESS STRATAGY

YOU’RE NOT BRAVE ENOUGH TO STRIP THINGS BACK & GET METAPHORICALLY NAKED

YOU DON’T THINK BRAND MAINTENANCE IS IMPORTANT

YOU LOVE YOUR BEIGE BRAND

YOU’RE NOT INTERESTED IN BEING REAL AF

YOU JUST WANT A QUICK LOGO REFRESH OR SOMEONE TO TELL YOU YOU’RE ALL GOOD AS YOU ARE

IF YOU ARE READY TO MEET YOUR BRAND PROPERLY, REALLY KNOW IT, NURTURE IT AND DRESS IT IN A WAY THAT FEELS LIKE YOU - THEN BABE, WELCOME HOME

READY TO STOP DRESSING A STRANGER?

Your brand is waiting. Not the one you think you could have. Not the one your competitor has. Yours.

THE QUESTION IS, ARE YOU READY TO MEET IT PROPERLY?

HELL YES I'M READY